MNS Technologies https://www.mnstechnologies.com Tue, 26 May 2020 04:39:58 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.6 https://www.mnstechnologies.com/wp-content/uploads/2020/03/cropped-Favicon-32x32.png MNS Technologies https://www.mnstechnologies.com 32 32 Ecommerce Business Challenges and Solutions to Overcome It https://www.mnstechnologies.com/ecommerce-business-challenges-and-solutions-to-overcome-it/ Mon, 25 May 2020 09:07:39 +0000 https://www.mnstechnologies.com/?p=6724 The post Ecommerce Business Challenges and Solutions to Overcome It appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-1267358{width: 100%;}body.kc-css-system .kc-css-3406783{width: 100%;}body.kc-css-system .kc-css-2523924{width: 100%;}body.kc-css-system .kc-css-3106145{width: 100%;}body.kc-css-system .kc-css-3729496{width: 100%;}body.kc-css-system .kc-css-1187964{width: 100%;}body.kc-css-system .kc-css-310694{width: 100%;}body.kc-css-system .kc-css-700376{width: 100%;}body.kc-css-system .kc-css-1998116{width: 100%;}body.kc-css-system .kc-css-494159{width: 100%;}body.kc-css-system .kc-css-3382920{width: 100%;}body.kc-css-system .kc-css-3539194{width: 100%;}body.kc-css-system .kc-css-4084066{width: 100%;}body.kc-css-system .kc-css-675971{width: 100%;}body.kc-css-system .kc-css-1146944{width: 100%;}}body.kc-css-system .kc-css-1488815{text-align: center;}body.kc-css-system .kc-css-58348.kc_title,body.kc-css-system .kc-css-58348 .kc_title,body.kc-css-system .kc-css-58348 .kc_title a.kc_title_link{color: #000000;}body.kc-css-system .kc-css-353337.kc_title,body.kc-css-system .kc-css-353337 .kc_title,body.kc-css-system .kc-css-353337 .kc_title a.kc_title_link{color: #636363;}body.kc-css-system .kc-css-1545626.kc_title,body.kc-css-system .kc-css-1545626 .kc_title,body.kc-css-system .kc-css-1545626 .kc_title a.kc_title_link{color: #636363;}body.kc-css-system .kc-css-1182038.kc_title,body.kc-css-system .kc-css-1182038 .kc_title,body.kc-css-system .kc-css-1182038 .kc_title a.kc_title_link{color: #636363;}body.kc-css-system .kc-css-4309057{text-align: center;}body.kc-css-system .kc-css-253388.kc_title,body.kc-css-system .kc-css-253388 .kc_title,body.kc-css-system .kc-css-253388 .kc_title a.kc_title_link{color: #636363;}body.kc-css-system .kc-css-2871444.kc_title,body.kc-css-system .kc-css-2871444 .kc_title,body.kc-css-system .kc-css-2871444 .kc_title a.kc_title_link{color: #636363;}body.kc-css-system .kc-css-3702376.kc_title,body.kc-css-system .kc-css-3702376 .kc_title,body.kc-css-system .kc-css-3702376 .kc_title a.kc_title_link{color: #636363;}body.kc-css-system .kc-css-2658990.kc_title,body.kc-css-system .kc-css-2658990 .kc_title,body.kc-css-system .kc-css-2658990 .kc_title a.kc_title_link{color: #636363;}

Over the past few years, the eCommerce industry significantly changed the retail business. The eCommerce industry is not only developed exponentially but also meeting the over changing needs of consumers. From furniture to shoes and electronics to groceries there is almost everything that we can order from the internet. 

eCommerce Growth

There are multiple advantages of eCommerce business-like you don’t need a physical store, you can reach globally, less manpower, 24/7 availability, and many more. But with plenty of advantages, there are some challenges too in the eCommerce business. Such rapid growth in eCommerce will definitely lead to great success. Many eCommerce businesses fail because of not overcoming the challenges. Well planned strategies with the right tool will help your eCommerce business to grow faster. 

If you are planning to start an eCommerce business, here is the list of some challenges and it’s solutions to overcome it. You need to be aware of these challenges before starting the eCommerce business. 

#Finding the right Product

Nowadays we have technology so anyone can launch an online store and start selling products. If you sell the products which are already known, then you will be entering in the saturated market because there is already huge competition. 

Solution:

Keep in mind the three things mentioned below when you are selecting the product. 

  • It should be a real-life problem solving
  • It encourages a passion for the seller and the buyer.
  • The product should be forward-looking.

Selecting the right product or product category will become the medium of your success. The products you select will define all the structures of your business from packaging to shipping. Do proper market research, identify customer base, select proper products, and make a proper strategy to boost your eCommerce success.  

#Lack of information about Technology

Before starting an online store you must be aware of the different technologies and their features. You must be aware of computer skills because you have to deal with it when you start an eCommerce business. It’s a fact that not everyone knows the computer so you can hire someone to do that for you. You have smart technologies but if you don’t know how to use them then it’s not going to work.  

Solution:

To overcome this challenge you can be partnering with proper technology service providers. From developing the right eCommerce website to optimizing it, you need the right resources to get better performance of your eCommerce store. 

Make sure that you hire the agency who is capable of building an engaging store, able to promote your products or services to get more conversions. So the practical approach to overcoming this hurdle is the right service providers because they play a big role in the success of your e-commerce business.

#Customer Friendly Store Design

Making the store live is hard but getting traffic and conversions also hard. The customer-friendly design of your online store is the first step to attracting customers and increasing conversions. Design plays a major role in converting traffic into conversions. 

Solution:

To overcome this challenge you need a store made with proper UI-UX designing. Your website design is a digital image of your business and users will judge your business as your store’s design. Choose the agency that has experience in UI-UX designing of eCommerce stores, check their portfolio, and then make the decision.

Make sure that your store’s design is mobile-friendly. Clear call-to-actions and simple navigation make the user comfortable. After making the store live, you can do A/B testing for designing for good design. 

#Trustworthiness in the Store

Never thought that after making your store live, your job is done. Just like the offline market, you need to build trust in your brand to make a successful online venture.

trustworthiness in business

In the eCommerce business, you don’t know your buyers, so the transaction is done based on trust and the information that you provided. 

Solution:

To build trust, customer support is an essential thing. Always mention correct information about products, show trust symbols, use high-quality images, and provide a personalized experience to your buyers. Also, you can provide gift vouchers and extra discounts to returning visitors. If you have loyal customers then you don’t need to worry about the marketing, they will market your product by word of mouth.

#Making Customer Friendly Payment Process

If your website gets a good amount of traffic and people are coming on your site that doesn’t mean that they will buy from your site only. They have plenty of options on the internet to buy the things that they want. You need to serve them everything that they need to complete the transaction.

Around 40 percent of online shoppers tend to leave their carts while completing a transaction due to a complicated payment process.

Solution:

Provide them a range of payment choices to make their payment process comfortable. It is a challenge to offer all possible payment options as per customers choice in the checkout process.

Baymard reports 10% of shoppers to abandon their carts due to lack of payment methods “

There are many payment gateway integrations available nowadays. So, you can integrate it and provide multiple payment options to customers. You need to provide a seamless experience in the checkout process by reducing the steps in checkout.

#Order Fulfillment

In the eCommerce business, order fulfillment is also a big challenge. Fulfilling the order as the expectation is a hard task. Many times courier companies don’t provide all-round coverage. Basically there are many other challenges also in order fulfillment like order tracking code, international shipping, delay in packaging and pickup, communication with supplier, inventory management, etc.

Solution:

Without proper order fulfillment, your customer experience and business profitability will suffer. The effective solution to this concern is selecting the best shipping solution. Choose the powerful platform in which you can manage everything about your orders and inventory. So, to overcome this challenge you can tie-up with the best logistics companies, they ship your products on time and make your customer happy.

#Management of Product Return

It’s not good for businesses when the customer returns the product. And this problem is common which all online businesses face. When your customers are not satisfied with the product then they return it for replacement or to get a refund. There are some other challenges that we face when products get a return like interrupted warehouse efficiency, handling product damage, and loss of liquidity.

Solution:

To overcome this challenge, have a return policy on your website with proper terms and conditions for returning the product after the purchase. Also, ensure that you have mentioned non-returnable products on a particular product that is not allowed to return. Mention proper product description with conditions to avoid confusion in the buyers’ minds.

Finishing Up:

The life of the eCommerce business holder is filled with many things like managing, planning, and many more things. As such you require solid strategies and solutions to survive in the eCommerce business. Above mentioned challenges and its solutions contribute to eCommerce success. If you don’t want to struggle then give extra efforts in every stage of your eCommerce business. If you want to start an eCommerce business or already have an online store, and are facing challenges then let us know. As being the best web development company in Rajkot, India, we are happy to help you, and also you can mention in the comment section. We hope that the above points will help you to get a clear idea about challenges in the eCommerce business and it’s the solution.

The post Ecommerce Business Challenges and Solutions to Overcome It appeared first on MNS Technologies.

]]>
Why is selling grocery and vegetables online the most trending business nowadays? https://www.mnstechnologies.com/why-is-selling-grocery-and-vegetables-online-the-most-trending-business-nowadays/ Fri, 08 May 2020 09:34:24 +0000 https://www.mnstechnologies.com/?p=6654 The post Why is selling grocery and vegetables online the most trending business nowadays? appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-2101887{width: 100%;}body.kc-css-system .kc-css-4231272{width: 100%;}body.kc-css-system .kc-css-1719637{width: 100%;}body.kc-css-system .kc-css-2122814{width: 100%;}body.kc-css-system .kc-css-539135{width: 100%;}body.kc-css-system .kc-css-3181933{width: 100%;}body.kc-css-system .kc-css-1519563{width: 100%;}body.kc-css-system .kc-css-2159750{width: 100%;}}body.kc-css-system .kc-css-3930149.kc_title,body.kc-css-system .kc-css-3930149 .kc_title,body.kc-css-system .kc-css-3930149 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-1207952.kc_title,body.kc-css-system .kc-css-1207952 .kc_title,body.kc-css-system .kc-css-1207952 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-1700632{text-align: center;}body.kc-css-system .kc-css-840622{text-align: center;}body.kc-css-system .kc-css-1353998.kc_title,body.kc-css-system .kc-css-1353998 .kc_title,body.kc-css-system .kc-css-1353998 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3494159.kc_title,body.kc-css-system .kc-css-3494159 .kc_title,body.kc-css-system .kc-css-3494159 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-968323.kc_title,body.kc-css-system .kc-css-968323 .kc_title,body.kc-css-system .kc-css-968323 .kc_title a.kc_title_link{color: #1e73be;}

We are living in an era where so many people are depending on technology. Also, this coronavirus pandemic is transforming people’s needs and behavior and putting the focus on the eCommerce industry.   

The demand for online grocery and vegetables has already grown from its small base. People started buying grocery and food supplies online due to the COVID-19 pandemic. Thousands of stores moved online to cater to the current demand. The majority of people are preferring to purchase the goods online with a few finger clicks.

“According to a study by Nielsen, 70% of the consumers will shop groceries online by 2024.”

If you are a local grocery or vegetable seller and looking forward to moving your business online then this blog is for you. Here we have listed the reasons which will help you to dive into starting the online grocery and food supplies selling business. 

#Retail Opportunities

The retail market in India is in the major transformation and the eCommerce market is also growing rapidly. As the demand for online purchases is increasing retailers have the opportunity to sell products online.

Most of the manufacturing companies prefer to sell online with DTC. As shown in the below graph eCommerce share of retail sales is increasing. Entering 2020, analysts estimate 65% of retailers will offer same-day delivery, and it’s becoming the norm. Retail is not death but reborn through online selling.  

#Look at the Demands

Due to this coronavirus pandemic, busy schedules, and lack of timing issues, no one wants to prefer to go to the market to purchase vegetables and groceries. So, the demand for grocery and vegetable eCommerce stores has increased. 

In India, there are many startups coming in the market as the demand for grocery eCommerce increases like the US. If you look at the search queries about the keywords related to online grocery and vegetable stores, it increases by the time. Here mentioned keyword search results are for India in March-2020.

#Executable Business Model

Understanding the right product demand and implementing the right revenue model will bring a profitable online business. Basically there are two aspects that you need to set up first for starting online grocery or vegetable stores. 

  •                    A). Connect and deal with local grocery and vegetable sellers. 
  •                    B). Make a strong delivery network to reach orders to customers on time.

In the below image you can see the flow of the online grocery business model. Once your store gets a good amount of traffic then you can apply secondary income options like an onsite promotion for merchants, hosting banner ads, publishing sponsor content, etc. 

You can take commissions on products and allow multiple sellers to sell on your online store. Revenue of your business model depends on many factors like target market, business size, your budget, the popularity of your business, etc. 

#Latest Technology

Technology plays the most vital part because through which you will operate your business. Technology provides many smart functionalities which will reduce your time, energy, and workforce. We are living on the edge where technology reaches your business across the globe. In traditional business, you need to manage most of the things manually but in eCommerce most of the things are done automatically.

There are plenty of on-demand softwares available for eCommerce business nowadays. Technology will manage your orders, inventory, customers, and many more. When you start an eCommerce business one main thing is selecting the proper technology with proper features as per your business requirements. If you stuck anywhere, reach out to us, we offer you the best eCommerce development technology as per your business. 

#Plenty of Marketing Ways

If you are going with the online store over the traditional local store then the online world will provide you plenty of options to market your business. You can run specific area targeted marketing campaigns to market your online store. You can reach where the people are to market your business online.

You can run Google ads campaigns, social media campaigns, email marketing, content marketing, video marketing, etc to market your store online. Through SEO you can optimize the ranking of your website in search engines. So, this way you can strategize your marketing campaign and marketing channels to get the best ROI.

Wrapping Up:

Groceries and Vegetables are the basic need of people. And as per the current situation in the world, demand for online grocery and vegetables are increasing. So, the online grocery business perfectly fits in the current dynamic. You can contact us if you are looking to start an online grocery or online vegetable store. You can check one of the client’s online vegetable stores here. We hope that the above points will help you and encourage you to dive into online grocery and online vegetable business.

The post Why is selling grocery and vegetables online the most trending business nowadays? appeared first on MNS Technologies.

]]>
7 Ways Technology Can Benefit your Small or Big Business https://www.mnstechnologies.com/7-ways-technology-can-benefit-your-small-or-big-business/ Thu, 30 Apr 2020 10:29:35 +0000 https://www.mnstechnologies.com/?p=6539 The post 7 Ways Technology Can Benefit your Small or Big Business appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-3588656{width: 100%;}body.kc-css-system .kc-css-4130125{width: 100%;}body.kc-css-system .kc-css-146968{width: 100%;}body.kc-css-system .kc-css-4283793{width: 100%;}body.kc-css-system .kc-css-1875526{width: 100%;}body.kc-css-system .kc-css-2152720{width: 100%;}body.kc-css-system .kc-css-2726158{width: 100%;}body.kc-css-system .kc-css-729056{width: 100%;}body.kc-css-system .kc-css-81221{width: 100%;}body.kc-css-system .kc-css-2340420{width: 100%;}body.kc-css-system .kc-css-1557809{width: 100%;}body.kc-css-system .kc-css-1443477{width: 100%;}}body.kc-css-system .kc-css-238553{background: transparent url(https://www.mnstechnologies.com/wp-content/uploads/2020/04/blog_image-1920x1080.jpg) 0% 0%/auto repeat scroll;}body.kc-css-system .kc-css-2169486.kc_title,body.kc-css-system .kc-css-2169486 .kc_title,body.kc-css-system .kc-css-2169486 .kc_title a.kc_title_link{color: #000000;}body.kc-css-system .kc-css-2388347.kc_title,body.kc-css-system .kc-css-2388347 .kc_title,body.kc-css-system .kc-css-2388347 .kc_title a.kc_title_link{color: #1048db;}body.kc-css-system .kc-css-1378679.kc_title,body.kc-css-system .kc-css-1378679 .kc_title,body.kc-css-system .kc-css-1378679 .kc_title a.kc_title_link{color: #1048db;}body.kc-css-system .kc-css-3075863.kc_title,body.kc-css-system .kc-css-3075863 .kc_title,body.kc-css-system .kc-css-3075863 .kc_title a.kc_title_link{color: #1048db;}body.kc-css-system .kc-css-4317956.kc_title,body.kc-css-system .kc-css-4317956 .kc_title,body.kc-css-system .kc-css-4317956 .kc_title a.kc_title_link{color: #1048db;}body.kc-css-system .kc-css-392780.kc_title,body.kc-css-system .kc-css-392780 .kc_title,body.kc-css-system .kc-css-392780 .kc_title a.kc_title_link{color: #1048db;}body.kc-css-system .kc-css-3120904.kc_title,body.kc-css-system .kc-css-3120904 .kc_title,body.kc-css-system .kc-css-3120904 .kc_title a.kc_title_link{color: #1048db;}body.kc-css-system .kc-css-3551430.kc_title,body.kc-css-system .kc-css-3551430 .kc_title,body.kc-css-system .kc-css-3551430 .kc_title a.kc_title_link{color: #1048db;}

7 Ways Technology Can Benefit your Small or Big Business

Technology has the power to change the world and make lives better when it used properly. When we look around, every industry is changing and becoming better with technology.  No matter what you are doing now but to stay in the competition, it’s impressive to stay with the trend and technology.  Luckily we are living on the edge where you got many technologies to grow your business. 

“The advance of technology is based on making it fit in so that you don't really even notice it, so it's part of everyday life.” -Bill Gates, co-founder of Microsoft.

One of the fundamental advantages of technology is to make our life easier and another is to make businesses run smoother. In businesses, having the right technical equipment and following trends makes a big real difference. 

Here is the list of benefits of technology which will help you to grow your small or big business. 

1. Technology Protects your Data

While digitalization came with many advantages, it has also brought the risk of cyberattacks. But there is the technology that will make your data secure. We all know how much data is important nowadays. But we have technologies so that you can access your data from anywhere with security.

Making secure your data will give a long run to your business. To protect data of your business you can take the help of the IT service provider. There are many ways to protect the data so you need to select the one according to your business needs. 

2. Technology Allows Reaching a Huge Audience

No matter what is your business, what is your target audience, where your business based, but technology has the power to reach everywhere. To grow any business it’s important that you market it well. As we all know, the world is getting digitalized and more and more people are using social media. Social media allows businesses to reach their target audience. 

There are many tools available that will give insights into your social media audience and marketing campaigns. So that you can analyze marketing campaigns and design marketing strategy accordingly. Apart from social media, there are many other ways technology allows you to reach more audience. 

3. Increase Productivity

Every company wants to be efficient, well organized, and productive in their business sectors. Technology is changing the way we manage businesses. The productivity of the business goes hand in hand with the efficiency of coworkers. Now technology is coming up with the management tools which will allow you to manage your coworkers, your system, and increase productivity. 

As a matter of fact, all you need is management software or apps as per your business. The nice thing about using this kind of apps or software is they are automated so it will save your time and you can be more focused. 

4. Better Marketing Campaigns

As we all know digital marketing is more effective over traditional marketing. Digital Marketing campaigns have the potential to reach the targeted audience, good results, easy testing, and implementation. Digital campaigns often give more ROI compared to traditional campaigns. This kind of strategy is more applicable to small businesses for better marketing. 

Technology allows you to run your campaigns on your own and independently with some little skills. In social media campaigns, you can get results along with the campaigns, whereas in traditional marketing results take some time. Whether you have a small or big business, you can make your marketing campaigns better by using technology.

5. Technology Eases the Communication

Current technology made communications effortlessly. Communication is an important aspect to run the business smoothly. Technology changes the way we interact with our team-mates and co-workers. 

Whether we are in the office or outside we can manage our offices with the help of technology. We are able to connect with any employee at any time due to technology. Technology can improve the company’s flexibility and teamwork. Mordan communication has removed the hurdles of doing business overseas.

6. Analytical Tools

There are many tools available which give insights into the strength and weakness of your business. These tools give you all the analysis of your business within a few seconds and save your analysis time. Digital technology puts everything on your fingers. 

Maybe you heard that data is power and if you know how to use the data, you will win. You can recreate and remarket your marketing campaigns, you can know your target audience, you can make a new strategy with the help of analytical tools. In short, analytical tools helps to make a smarter decision for the business.

7. Good Customer Services

As we all know that no business can survive without customers. Customers are the heart of businesses. That’s why the technological solution came to improve customer service. Due to this, we can handle customers carefully and the great advantage of this is a happy customer will return to the company.

Technology helps us to make our customers happy and satisfied. A satisfied client will help us to make more client base and profit. Now we have chatbots and interactive software that can assist your customers at anytime 24/7. Little use of technology will reach you far in growth.

To Sum It All Up:

As we all know technology is affecting all the sectors and operations of the business. No matter what size of business you have, technology always has benefits for you. To get the best output, you need to tie up your strategy with the business goals. Select the technology carefully and make sure it serves a motive that your business needs. If you need any help to choose the right technology for your business then reach out to us without any pause. We hope that the above points will help you to understand the importance of technology for your business.

The post 7 Ways Technology Can Benefit your Small or Big Business appeared first on MNS Technologies.

]]>
Convert your Visitors into Buyers by Optimizing a Landing Page. https://www.mnstechnologies.com/convert-your-visitors-into-buyers-by-optimizing-a-landing-page/ Mon, 13 Apr 2020 06:30:52 +0000 https://www.mnstechnologies.com/?p=6225 The post Convert your Visitors into Buyers by Optimizing a Landing Page. appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-2032826{width: 100%;}body.kc-css-system .kc-css-4040594{width: 100%;}}body.kc-css-system .kc-css-1485585.kc_title,body.kc-css-system .kc-css-1485585 .kc_title,body.kc-css-system .kc-css-1485585 .kc_title a.kc_title_link{color: #000000;}body.kc-css-system .kc-css-1403942.kc_title,body.kc-css-system .kc-css-1403942 .kc_title,body.kc-css-system .kc-css-1403942 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-2873812.kc_title,body.kc-css-system .kc-css-2873812 .kc_title,body.kc-css-system .kc-css-2873812 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3902273.kc_title,body.kc-css-system .kc-css-3902273 .kc_title,body.kc-css-system .kc-css-3902273 .kc_title a.kc_title_link{color: rgba(0, 0, 0, 0.51);}body.kc-css-system .kc-css-3881834.kc_title,body.kc-css-system .kc-css-3881834 .kc_title,body.kc-css-system .kc-css-3881834 .kc_title a.kc_title_link{color: rgba(0, 0, 0, 0.51);}body.kc-css-system .kc-css-729540.kc_title,body.kc-css-system .kc-css-729540 .kc_title,body.kc-css-system .kc-css-729540 .kc_title a.kc_title_link{color: rgba(0, 0, 0, 0.51);}body.kc-css-system .kc-css-1741793.kc_title,body.kc-css-system .kc-css-1741793 .kc_title,body.kc-css-system .kc-css-1741793 .kc_title a.kc_title_link{color: rgba(0, 0, 0, 0.51);}body.kc-css-system .kc-css-3533503.kc_title,body.kc-css-system .kc-css-3533503 .kc_title,body.kc-css-system .kc-css-3533503 .kc_title a.kc_title_link{color: rgba(0, 0, 0, 0.51);}body.kc-css-system .kc-css-1309909.kc_title,body.kc-css-system .kc-css-1309909 .kc_title,body.kc-css-system .kc-css-1309909 .kc_title a.kc_title_link{color: #1e73be;}

Convert your Visitors into Buyers by Optimizing a Landing Page.

What if I tell you that you can increase the sales of your eCommerce store without spending a single penny. Yes, you read right, without spending even one cent. So, this thing is done by optimizing your landing page. A well-organized landing page has a huge impact on the conversion rate.

If you are getting a very good amount of traffic in your store that doesn’t mean that you will get more sales. If your landing page is not perfect then your competitors win. There are very few chances to get sales with the improper landing page. 

You can increase your website’s traffic through paid ads but you can not increase your conversion rate.

In the eCommerce business landing pages are as important as sugar in the tea/coffee. The landing page makes the first impression of your store in the visitor’s mind. In short, we can say that the landing page is key to increase the conversion rate in eCommerce businesses.

Why do you need landing pages?

Let’s get to know the need for a landing page in the purchase process of the product. When a user comes to your site from various campaigns or any other channels, they first come to your landing page or the product page. So, you need to make all efforts to impress visitors from their first step on your website.  

You need to showcase your product in such a way that visitors will be willing to buy it. You can put your specific products on the landing page. Most of the visitors leave the site in a few seconds of landing because they don’t get what exactly they want. Maybe your site has exactly what the user is looking for but on another page, not on the landing page. In this kind of situation, a well-crafted landing page plays an important role like a magnet.

Let’s understand through an example, you are surfing online and seen one ad of shoes that you want to buy. You click on that link and you land on the home page rather than that product page. Then you don’t like this behavior, you close that link and come back. Same way customers also think like that. 

Benefits of Perfect Landing Page:

#1. Landing page simplifies the decision of your visitors

As we all know potential customers always find what they want on the website. You just need to show them that they are at the right place. So, don’t provide lots of choices when they land on your site because it distracts the customer.

You need to help the customer to make a decision to purchase with the help of the landing page. Your product will sell as per the decision of customers. Now, you can analyze the behavior of the customer and read their mind, and accordingly, you can make changes on the landing page.

#2. A landing page helps to generate leads

A well-structured landing page will not only attract the customers but it also helps to build a relationship with the customer. If visitors get interested in your product or service then they will come again. You can take their information from any kind of subscription and use it later. 

Interested customers will give you the details that will become leads for you. Then after your team members will contact them and take follow-ups. So, how you will grow your business through landing pages is up to you.

#3. Offer Clarity

The landing page must be created by focusing on clarity. Show a clear path to take action to customers. Make a clear landing page that your visitor gets to know that you want them to subscribe to a newsletter or to purchase a product. 

If you send visitors to the homepage then they have many choices to take action. But actually, you want them to take specific actions. The landing page is short and clear about your products so that this clarity decreases the delay in taking actions.

#4. Track Data OR Analyze the behavior

By tracking the data, you will know the behavior of the customer. You need to track your data as per your requirement. For example, your goal is to signup a newsletter or download something then implement page tracking accordingly.

You can track how much % users scroll your page or CTA clicks OR content readability of your page and according to that, you can make changes on your landing page.  

#5. Landing Pages helps to succeed your ad campaigns

If you are running paid campaigns and not getting a proper conversion rate then you need to optimize your landing page. Landing pages are not only for getting leads but making sales and reducing bounce rate. In paid campaigns, your efforts on the ad campaign and landing page impact big in ROI. If your visitors like your page then your site’s domain authority and seo will be improved.

Of course, website traffic is important but to achieve your business goals, the conversion rate is important. Making a landing page is not a difficult task but consider all seo points while making landing pages. 

Ending Words.

So, now you know the importance of the landing page, what are the benefits of the well-created landing page, also data analysis importance. When you are encouraging someone to click on your link, make sure you provide them easy landing and all required information. As per my observations and experience, I have listed the above points. Let us know if you have any queries regarding landing page optimization. I hope the above points will help you. Happy Reading!

The post Convert your Visitors into Buyers by Optimizing a Landing Page. appeared first on MNS Technologies.

]]>
Why Digital presence is important for Business ? https://www.mnstechnologies.com/why-digital-presence-is-important-for-business/ Sat, 21 Mar 2020 08:18:41 +0000 https://www.mnstechnologies.com/?p=5789 The post Why Digital presence is important for Business ? appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-1377510{width: 100%;}body.kc-css-system .kc-css-2772065{width: 100%;}body.kc-css-system .kc-css-3849071{width: 100%;}body.kc-css-system .kc-css-3012229{width: 100%;}body.kc-css-system .kc-css-3800318{width: 100%;}body.kc-css-system .kc-css-3944168{width: 100%;}body.kc-css-system .kc-css-590809{width: 100%;}body.kc-css-system .kc-css-3656988{width: 100%;}body.kc-css-system .kc-css-1118721{width: 100%;}body.kc-css-system .kc-css-1335659{width: 100%;}body.kc-css-system .kc-css-2951856{width: 100%;}body.kc-css-system .kc-css-2300813{width: 100%;}}body.kc-css-system .kc-css-1868580.kc_title,body.kc-css-system .kc-css-1868580 .kc_title,body.kc-css-system .kc-css-1868580 .kc_title a.kc_title_link{color: #000000;}body.kc-css-system .kc-css-610895.kc_title,body.kc-css-system .kc-css-610895 .kc_title,body.kc-css-system .kc-css-610895 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-2101052.kc_title,body.kc-css-system .kc-css-2101052 .kc_title,body.kc-css-system .kc-css-2101052 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3489894.kc_title,body.kc-css-system .kc-css-3489894 .kc_title,body.kc-css-system .kc-css-3489894 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-1165750.kc_title,body.kc-css-system .kc-css-1165750 .kc_title,body.kc-css-system .kc-css-1165750 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3830400.kc_title,body.kc-css-system .kc-css-3830400 .kc_title,body.kc-css-system .kc-css-3830400 .kc_title a.kc_title_link{color: #1e73be;}

Why Digital presence is important for Business?

We are living in a world where everything is digitalized. If you are not on the digital platforms then your business missing out on the benefits of an online presence. Today is the edge where online presence will make or break your business. People will judge your business reputation through digital presence. 

80% of the audience first prefers to search for a product or service before purchasing it online-offline.

No matter what business you have, if you lack an online presence, you might get plunged into obscurity. As we all know most people tend to search on google to know the information about your business. If they don’t find anything about your business online, then it can seriously impact your business credibility and market reputation. 

To stand out in the competition, you must go with the latest trend. Let us go with the main reasons why your business needs a digital presence. 

1. Be Present / Be Visible.

When you start your business, the first step is to make your business known. Gone are the days when you go to people with a loudspeaker and tell about your business. But in this edge online presence will do it. You don’t need to go and find the people and tell them about your business. 

“Ignoring online marketing is like opening a business but not telling anyone.”

People will automatically come to you to know more about your business by presenting your business effectively. Social media channels are an intelligent way to make an online presence of your business. You can create a website or mobile application as per your business requirements. You need to select right website development company to who can understand your requirement and present you online. 

2. Builds Brand

Today, websites and social media are being accepted as the most effective marketing tools that help sell products or services to countless people. Brands build with the authority of your business. As we all know the first impression is the last impression, a business needs to catch the eyes of their clients in order to sell its services or products. 

“Your brand is what people say about you when you’re not in the room” (Jeff Bezos)”

Customers who come to your product/services which thanks to the strong online presence that you have created for your business/ brand. You can establish an identity for your business by digitalization, that can easily stand out with a strong brand. 

3. Easy Access

Being online helps your customers easily reach you and your products or services. Similarly, it enables businesses to get to their end users/customers. Any time any customer can know the information about your business. 

Once online, Forever online.

A business’s online presence has changed the landscape of business, as most customers now prefer buying from companies or brands who have found online. In traditional marketing, people will not access you anytime, but when you online marketing people easily access your information anytime.

4. Reach More Audience

If you want to reach globally with your audience then make an online presence of your business. Having a digital presence means there is no limit on your audience. Your business would be visible to n number of people. Having a digital presence is bound to create a trust factor among customers, making the business more visible and genuine to them. Your business had an exponential scope of growth when you get direct touch with a large audience.           

5. Virtual Office

As we all know, in this busy edge most of the time people don’t have time to go to the physical place to buy products/services. But they prefer to know about product /service online. Your website can become a virtual office for your company and work as a venue where your customers can visit, purchase or get information about your products or services, and get feedback. You can provide 24*7 support to your customers when you have an online presence and this thing helps to build a relationship with the customer. Unlike the physical world market, online presence has no limit of geographical boundaries, which helps the business sell their brand anywhere in the world. 

Key Takeaway

Digital presence is one of the most important investments for your business.  Value-driven Digital Marketing services drive your Brand Awareness and If it carries the best marketing strategy then it makes exponential growth in business. A strong Digital presence can probably skyrocket your business. I hope you get to understand why your business need a digital presence. Let me know if I missed any points in the comment. Do contact us if you want to make online presence of your business. We love to help you!

The post Why Digital presence is important for Business ? appeared first on MNS Technologies.

]]>
Why responsive websites are must need ? https://www.mnstechnologies.com/why-responsive-websites-are-must-need/ Thu, 12 Mar 2020 10:14:33 +0000 https://www.mnstechnologies.com/?p=5725 The post Why responsive websites are must need ? appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-4177317{width: 100%;}body.kc-css-system .kc-css-4223996{width: 100%;}}body.kc-css-system .kc-css-4269894.kc_title,body.kc-css-system .kc-css-4269894 .kc_title,body.kc-css-system .kc-css-4269894 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-2748931.kc_title,body.kc-css-system .kc-css-2748931 .kc_title,body.kc-css-system .kc-css-2748931 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-975415.kc_title,body.kc-css-system .kc-css-975415 .kc_title,body.kc-css-system .kc-css-975415 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3391558.kc_title,body.kc-css-system .kc-css-3391558 .kc_title,body.kc-css-system .kc-css-3391558 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-2290900.kc_title,body.kc-css-system .kc-css-2290900 .kc_title,body.kc-css-system .kc-css-2290900 .kc_title a.kc_title_link{color: #1e73be;}

As we all know, mobile users are increasing day by day. So, we need to make sure that our website appears perfectly in any kind of device. Responsive web design is not a new trend nowadays but it’s mandatory. We need to provide the same experience in mobile, web, tablet or any other device. 

Every website has a different perspective and requirement. But if you don’t want to lose your users who landed on your site, then a responsive website is also one of the factors. 

Responsive Designs are the most necessary thing nowaday for any website. If you are not a designer then you might have a question that what is responsive website design?

Why should you need to invest in ‘Responsive Design’?

A responsive design simply means a website that has been constructed so that all of the content, images, and structure of the site remains the same on any device. For example, users access your website on desktop, they are getting full view and if they access the site from a mobile, tablet or any other device then website design retracts to fit as per the screen size. 

There are many other reasons which are really important to have a responsive website are mentioned below. 

Increasing the usage of Mobile

When you look outside, you will definitely notice the people on their mobile phones. More and more people are getting close to mobile. You must need to provide the same experience as a desktop on the mobile phone. More than 50% of search queries are done through the mobile. 

“60% of Google searches are done via mobile devices. Only 5 years ago, the figure was nearly half that—34%. (Statista)”

As per the above statistics, you can able to know the reality of mobile device usage. If your eCommerce site is not responsive then you will lose the conversation. People will not prefer to buy from your site. Your website is your digital identity that’s why it’s must need to be responsive. 

Better User Experience

People will judge you through your website. Responsive design gives a better user experience. Whenever the user has a positive experience with your website then it builds one kind of trust and they are more likely to buy the product or services from your website. 

Most of the purchase decisions are depends on the user experience. Better user experience also helps you to decrease the bounce rate because it will help user to stay long on your site and this thing will improve your SEO. If you want to provide a better user experience then you need a responsive website. 

Recommended by Google

As we all know google introduced recommendation for mobile-friendliness of the website. Also, google is considering mobile-friendliness as one of the ranking factors. Google also implemented the mobile-first indexing. Google is preferring website which has responsive web design in the ranking. 

Having a Mobile-friendly responsive web design is very beneficial for the SEO of your site. When you submit your site in the google search console and your site is not mobile-friendly then google search console will show you the errors. So, responsive websites are recommended by google and help to drive organic traffic by improving SEO. 

Helps to increase Conversions

A responsive website has the ability to increase the conversion rate of your website. Before purchasing any product or service, most of the users will google it through their devices. So, you need a responsive mobile-friendly website design to impress the user. A responsive website with a good user experience will help to build trust in user. 

Once the user gets trust in you then your conversion rate will automatically get increased. If the user does not get proper designs then they think that you don’t maintain your website properly and they don’t prefer to trust you. Most of the users prefer to buy from a trustable website. So, a responsive website is one of the factors in the user’s purchase decision. 

Standout in Competition

There is a lot many competition in the online world. In the business world, you need to stay ahead in the competition. Perfect responsive web design is more preferable by users among your competitors. Your better user experience also helps in branding. Responsive websites also help in ranking. So, you get ahead in ranking in search engines from your competitors. 

When you have a responsive site, you don’t need to manage separate for mobile and web. You can easily scale your site if you have a responsive webs design. To stand out from the competition you need to focus on little efforts on your site.

Parting Words

Responsive web designs provide versatility and smooth user experience. So, if you want your business to stand out from the competitors then use a responsive website for your business. Let us know if you have any other points to share regarding the responsive website in the comments. So, let us know what is holding you back to make a responsive website.

The post Why responsive websites are must need ? appeared first on MNS Technologies.

]]>
7 Effective ways to promote your app https://www.mnstechnologies.com/7-effective-ways-to-promote-your-app/ Sat, 29 Feb 2020 07:44:31 +0000 https://www.mnstechnologies.com/?p=5617 The post 7 Effective ways to promote your app appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-914511{width: 100%;}body.kc-css-system .kc-css-3846976{width: 100%;}body.kc-css-system .kc-css-3451585{width: 100%;}}body.kc-css-system .kc-css-2409561.kc_title,body.kc-css-system .kc-css-2409561 .kc_title,body.kc-css-system .kc-css-2409561 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-219821.kc_title,body.kc-css-system .kc-css-219821 .kc_title,body.kc-css-system .kc-css-219821 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3233370.kc_title,body.kc-css-system .kc-css-3233370 .kc_title,body.kc-css-system .kc-css-3233370 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-681365.kc_title,body.kc-css-system .kc-css-681365 .kc_title,body.kc-css-system .kc-css-681365 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3855745.kc_title,body.kc-css-system .kc-css-3855745 .kc_title,body.kc-css-system .kc-css-3855745 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-3861660.kc_title,body.kc-css-system .kc-css-3861660 .kc_title,body.kc-css-system .kc-css-3861660 .kc_title a.kc_title_link{color: #1e73be;}body.kc-css-system .kc-css-242213.kc_title,body.kc-css-system .kc-css-242213 .kc_title,body.kc-css-system .kc-css-242213 .kc_title a.kc_title_link{color: #1e73be;}

After so many challenges your app get live successfully is really amazing, but unless you market your app to your target audience, it will get lost in the sea of other apps out there, Yes you read it correct.                                

A general rule of thumb is to spend about as much time promoting your product as you do create them. If you spend 2 days time to write a blog post, then spend the next two days to distribute that blog in as many outlets. 

The success of your app totally depends on how effectively you use your time and efforts to do marketing of your app. Below listed points are the most effective ways to promote your app. 

#ASO

What if your app shows up when the user searches keywords related to your app on the play store. Yes. I’m talking about App Store Optimization. Now, to do ASO of your app store, all you need to focus on best-targeted keywords that you want to rank. You can optimize your icon, title, description, and screenshots/videos in order to be found faster on official app stores. Focusing on ASO if lifetime benefit for any application. 

#Social Media Marketing

As we all know the power of social media, Why we left behind to reach our target audience through social media. Social media leverage you reach a large amount of audience. Identify your social media channels which are most famous for your industry. You need to design the social media strategy which contains not only promotional posts but it has the post which will engage your audience. After running some campaigns of social media marketing, you will know what kind of posts like your audience. See how it makes a big difference. 

#Influencer/Celebrity Endorsement

Influencers are available in every industry and every market. There is a huge mass that follows influencers. As we all know the effect of advertisements through celebrity. Influencers are much like journalists who have a large number of followers. You can reach out to them and ask to spread your app in their social media audience. You can reach out to bloggers of your industry and ask them to promote your app in their content. 

#Build a Blog

Before launching your app, you need to start your blog. And Feature all the required information related to your app in the blog content. Make your content marketing strategy and according to that write the content. Before launching your app you can tell your story to your audience. Don’t write only promotional content, but write the content which really helps people. Tell them how your app will help to solve their problems. You can feature your blog posts on other featured blogs through guest posting to reach more customers. 

#App Demo Videos

Videos are the best way to showcase everything effectively. As per surveys, youtube is the second-highest in traffic after google. You can create demo videos and impactful tutorials for your app. You can make promotional videos with your app link and social media presence and viral that videos on social media. There are many YouTubers who are featuring apps in their videos, you can ask them to feature your videos in their videos. You can make videos of the client’s review and viral it.

#Get Featured on Mobile App review sites

Reviews are the best ways to show your app’s success and win the customers. If you have positive reviews for your app then you can build trust in the customer’s mind, which allows them to choose your app among all your competitors. Getting featured on the mobile app review site means you have to convince them that your app is really good. By getting featured on multiple app review sites, your online presence will be increased. And by featuring on the website with a large amount of traffic, your website or app also get a good amount of traffic. 

#Traditional Marketing and Word of Mouth

Think that if your app is a traditional product then how you will market it? Now same way you need to traditional marketing for your app. If your business has a physical location then it’s really important that you advertise your app throughout your store. You can spread information about your app in some technical events or in the events in which your target audience is. 

“Word of mouth is still worth its weight in gold.”

Earn the trust of customers and they will market your app through the word of mouth. The user expects highly personalized experience in the app and by providing it you will earn the trust of your customers. And the rest of the marketing will automatically done by your customer. 

Ending Words:

Remember one thing that the quality of app users is more important than the quantity. And make sure you understand your target audience and then make marketing strategy for your app. If you don’t understand your target audience then your marketing efforts will not give you success. If you know any secret weapon to promote the app then let us know, share here in the comment. 

The post 7 Effective ways to promote your app appeared first on MNS Technologies.

]]>
Most common challenges faced in Mobile App Development https://www.mnstechnologies.com/most-common-challenges-faced-in-mobile-app-development/ Tue, 18 Feb 2020 05:40:50 +0000 https://www.mnstechnologies.com/?p=5459 The post Most common challenges faced in Mobile App Development appeared first on MNS Technologies.

]]>
body.kc-css-system .kc-css-3435603.kc_title,body.kc-css-system .kc-css-3435603 .kc_title,body.kc-css-system .kc-css-3435603 .kc_title a.kc_title_link{color: #6b6b6b;}body.kc-css-system .kc-css-3571997.kc_title,body.kc-css-system .kc-css-3571997 .kc_title,body.kc-css-system .kc-css-3571997 .kc_title a.kc_title_link{color: #6b6b6b;}body.kc-css-system .kc-css-3650247.kc_title,body.kc-css-system .kc-css-3650247 .kc_title,body.kc-css-system .kc-css-3650247 .kc_title a.kc_title_link{color: #6b6b6b;}body.kc-css-system .kc-css-1784543.kc_title,body.kc-css-system .kc-css-1784543 .kc_title,body.kc-css-system .kc-css-1784543 .kc_title a.kc_title_link{color: #6b6b6b;}body.kc-css-system .kc-css-380722.kc_title,body.kc-css-system .kc-css-380722 .kc_title,body.kc-css-system .kc-css-380722 .kc_title a.kc_title_link{color: #6b6b6b;}body.kc-css-system .kc-css-3609244.kc_title,body.kc-css-system .kc-css-3609244 .kc_title,body.kc-css-system .kc-css-3609244 .kc_title a.kc_title_link{color: #6b6b6b;}

In this growing world, every most of businesses are going towards technology. Mobile users are increasing day by day, so most of the businesses are focusing on mobile apps. Mobile is highly connected in people’s life nowadays and based on that fact many companies and organizations are trying to build their own mobile applications to engage with their customers.

The biggest challenge in mobile app development is to develop the application that would be the first choice for the user. As a leading mobile app development company in Rajkot, we have experienced many challenges in understanding the client’s requirements, phases of development, and even promoting the app. 

There are many challenges faced in Mobile app development because of the different needs of client and market demand. Here we listed some of the common challenges which are faced in Mobile app development. 

1. Engaging App Idea

As we all know, there is huge competition in the mobile application market. So, don’t get a hurry to start any app, but before that validate your idea, your target audience, real-time problem, and needs of the customer and your competitors. So, you can build an application with clear functionality and standards. To make your application better, do research about your competitors and market of the app. You need to make an app that makes life simple and productive. 

2. Client’s Budget

You may have an amazing app idea but to make that idea live, you or your client may not have a sufficient budget. If your app has much functionality then to make it live you need to funds. How to get funds is a challenging task. Most of the time clients are expecting more in a little budget. At that time you feel this kind of challenge. There are many ways to get funds like explaining the real cost of the project to the client or you can find investors or organizations for the fund. 

budget-mobile app development challenge

3. Cross-Platform Apps

Most of the clients having the requirement that they want to develop the app in the cross-platform. To decide the platform and type of app is also a challenging task. If your client is coming from a technical background then maybe he will know about this, but if your client is nontechnical then you have to explain to them what is beneficial for them. Cross-platform apps have integration challenges with target OS. In cross-platform apps, there are challenges related to user experience too.

4. User-Friendly and Interactive app design

The good application is the application which is easy and simple to use. An application with good UI-UX means it has interesting and simple UI-UX, it is interactive, and making the user whatever he want to do in-app without getting confused. Before starting app development, take the help of UI-UX designer. Build a clear architecture of the application. So, you can go with the proper flow at the time of development. Keep your app as simple as and interactive. 

5. Promoting, Branding and Marketing

It is an important thing after completion of app development. It’s an important thing that people will get to know about your app and use it. Otherwise, the app will be meaningless. Developers faced many real-time challenges after putting the application in the market. After analyzing it, you can decide the marketing strategies and plan your marketing campaigns. When you promote your app, you will know what your audience really looking in-app and accordingly do changes in app. 

Conclusion:

You will get through many obstacles in mobile app development. And this obstacle varies as per different industries. There are many more challenges that are not mentioned above. If you found this blog helpful then like, share, comment. You can contact us if you are facing any challenges in mobile app development. We are happy to solve your challenges.  

The post Most common challenges faced in Mobile App Development appeared first on MNS Technologies.

]]>
Guide to Start Online Grocery Store https://www.mnstechnologies.com/guide-to-start-online-grocery-store/ Wed, 12 Feb 2020 08:12:37 +0000 https://www.mnstechnologies.com/?p=5406 The post Guide to Start Online Grocery Store appeared first on MNS Technologies.

]]>
@media only screen and (min-width: 1000px) and (max-width: 5000px){body.kc-css-system .kc-css-201147{width: 100%;}body.kc-css-system .kc-css-843662{width: 100%;}body.kc-css-system .kc-css-3649157{width: 100%;}body.kc-css-system .kc-css-2847098{width: 100%;}body.kc-css-system .kc-css-4074925{width: 100%;}body.kc-css-system .kc-css-3070180{width: 100%;}body.kc-css-system .kc-css-721347{width: 100%;}body.kc-css-system .kc-css-199791{width: 100%;}body.kc-css-system .kc-css-259921{width: 100%;}body.kc-css-system .kc-css-2196755{width: 100%;}}

In this growing world, the online world is increasing day by day. People are going online gradually, so there is a huge scope of online business. To start an online business, it will take too much research and analysis. You need to research the products you will offer, your competitors, how you will market your product and what technologies you will use for your eCommerce store.

“You need to go where your customers are.”

We can’t ignore that selling vegetables and grocery products online is trending in India. The entire value of this online industry will cross $650 billion USD by 2020. So, if you are looking for the right time to start your online grocery store then this is the right time.

We have listed below points which will help you to start an online grocery store and conduct the research about it.

1. Choose an eCommerce Platform

The eCommerce website is the first step to set up the online grocery store. And to choose the platform for the eCommerce site is also an important task. You need to research about the different kind of eCommerce website platforms and select the one as per the functionality you want and as per your budget. At MNS technologies, we provide the best eCommerce website as per various industries. There are several platforms that will allow you to direct sell your products online. You can take the help of those platforms. 

2. Decide the delivery region

If you are thinking to start an online grocery store then you need to decide the area in which you want to provide the service. It is a crucial decision to decide the area but you can select the areas by analyzing the market of those areas. In the initial phase, you can not get the more leads but after that, you can analyze the leads in different areas. In order to make your grocery store successful, you need to focus on lead generating areas. And according to that plan your products. 

3. List down the categories

For your eCommerce store, you need to categorize the product. According to that,  you need to select a proper inventory management system. The proper inventory management tool will help you to organize the thousands of products for your eCommerce store. If you organize your products with proper categories and use the perfect inventory management tool then you need less manpower to manage your business. 

4. Choose reliable Delivery System

As you are starting the eCommerce business, the delivery system is must needed for your business. Your customers and your business are connected through the delivery system. The delivery system you choose is must be reliable with your business and the areas you selected for your business. Your delivery system must have the feature like it update the client about the delivery. By providing such features to your customers, you can gain the trust of your customers. 

5. Tie-up with venders

If you want to grow your business online then you need to add more products or you can tie-up with vendors who sell products in your eCommerce store. You need to make sure that your eCommerce store provides multi-seller functionality. Also, you need to find the vendors for the product that you want to sell in your store. As we all know every business needs expansion at some point in time, and tie-up with the right vendors will help you to achieve your business goals. 

6. Marketing Strategy

If you want to generate ROI of your online grocery store then you must need a solid marketing strategy. You need to focus on your target audience, from where your target audience belongs, and what are the ways to reach your customers. You can do on-page and off-page SEO of your website to generate traffic on your eCommerce store. Also, you can use another way of advertising your store like distributing banners & flyers, social media marketing, google ads. Discounts and offers are the best way to attract customers. You can monitor the traffic through tracking tools and analyze that from which channel you get more traffic and conversions and take actions accordingly. 

7. Scalability

To grow your online business you must need to focus on the scalability of your store. Make sure you make comfortable your clients on your online grocery store. Your store has such a way that online shopping for the customer will be easy and fun. Your store is mobile optimized and has multiple payment options. Every platform gives you such performance reports, according to that you can know the store performance and take the actions. You can contact us if you are looking to scale your eCommerce store. 

Final Words

As we all know, our generation is almost dependent on technology. And eCommerce is the most trending business nowadays. So, why should eCommerce grocery leave behind? I hope the above-mentioned points will help you to start online grocery store. If you think we forget any point then comment here. At MNS Technologies, we have a team of eCommerce experts, so, if you have any other questions related to eCommerce then you can contact us

The post Guide to Start Online Grocery Store appeared first on MNS Technologies.

]]>
How to choose a web development company for your business? https://www.mnstechnologies.com/how-to-choose-a-web-development-company-for-your-business/ https://www.mnstechnologies.com/how-to-choose-a-web-development-company-for-your-business/#comments Tue, 04 Feb 2020 09:59:20 +0000 https://www.mnstechnologies.com/?p=5221 The post How to choose a web development company for your business? appeared first on MNS Technologies.

]]>

So, you have decided to make a website for your business and it’s always a good idea to make an online presence for your business. For that, we often ask ourselves what is the best web development company? and what are the criteria which should be considered when choosing the best website development company? It is a very important thing to select the perfect web agency because a good web development agency will give you the perfect online presence and build your brand.

These are most important determining factors to consider before choosing a web development company.

1. Determine what type of website you need

In the online world, there are many types of websites available like informative websites, blog, portal, eCommerce, Portfolio, News or magazine, Video streaming, etc. So, the first step is to define the website type as per your business and your target audience. There are several things to be considered as the type of content management system and where the website will be hosted. These factors affect the website’s everyday management.

2. Determine the support you need for your business

Support comes in several ways like setting up an email id or changing in the website pages/information. It’s normal that you will likely need the changes to your website all the time. Most of the web development companies provide a certain level of support, but it’s always a good intention to find out what level of support you need and who are the persons that provide you support for your project.

3. Estimate your budget

After selecting a website type, the next step will be finalizing the estimated budget. As we all know, quality is priceless but our budget will be limited. Your website will be the mirror of your business in the online world. Also, the first impression is the last impression. You need to focus on UI-UX and user-friendliness of your website and according to that, you need to finalize your budget.

4. Analyze competition and trends

To stay ahead in the competition, it always needs to analyze the competitors. So, you need to analyze your competitor’s and current trends in your industry. You need to focus on how you can serve something different to your audience and stay ahead in the competition. There is a giant race in the online world, so you need to take every step carefully after analyzing such factors.

Points to consider when choosing a web development company for your business. These are key factors that will help you to select the best web development company.

1. The portfolio is a key factor

The portfolio is an essential factor of any company which shows which kind of project any company did previously. You need to find the companies which work in a particular industry like yours, and portfolio is the thing which shows this thing. After analyzing various portfolios, you can make the decision that fulfills your needs and is suitable in your budget.

2. Ensure the team is passionate

After shortlisting some of the companies, you need to ensure that the team is passionate. If the team and people with whom you are going to work are passionate, then they will serve the best quality of work and makes you satisfied. After all, you are spending your money, so deserve the best quality work.

3. Set up the meeting and talk about your project

Some of the companies are taking projects and outsourcing it. But by setting up the meeting and talking about the project, you can meet the team, explain to them your problems, and get to know the live problems of your project. This thing will help you to select the company which provides a better solution for your project.

4. Ask them, ‘What steps project involves?’

After meeting the team of selected companies, you need to know the steps of project completion. Every company has its own project development cycle. By knowing the steps, you can select the company which is best suitable for you. Through these types, you can know the estimated to complete your projects.

Final Words:

With all the above information, you can make an impressive choice of the website development company. Also, you need to choose the companies in a suitable location. As such, there is no guide to choose the web agency because every person has their own perspective for the project.

“Small things and little efforts sometimes make big impacts.”

Let us know if you are looking for more guidance to select the company or technology to make your website. Let me know in the comments about any apparent points that I have missed or feel free to get in touch with us.

The post How to choose a web development company for your business? appeared first on MNS Technologies.

]]>
https://www.mnstechnologies.com/how-to-choose-a-web-development-company-for-your-business/feed/ 1